Strategy Hub

This section contains the operational playbook for Kaphera’s 90-day GTM experiment and the supporting frameworks that drive execution.

Pages

• 90-Day GTM Experiment Plan — Week-by-week execution plan from May 8 to August 6, 2026. Gantt chart, event targets, and the “events to ignore” filter.

• Buyer Pain Map — Nine buyer pain points mapped to roles, budget owners, best channels, and first Kaphera offers. Includes the bifurcated Mittelstand budget holder dynamic and the Cofinity-X demand-side risk.

• Budget Allocation — Cost breakdown by event and category, with guidance for constrained budgets. TISAX as critical dependency cost.

• Event Preparation Checklist — Templates and assets needed before any event: German pitch, clickable demo, readiness assessment, outreach templates.

Related

• Events Overview — Scored event database by discipline
• Germany-First Shortlist — 17 prioritized German channels
• Europe-Wide Shortlist — 10 pan-European channels
• Evidence & Caveats — Confidence levels and flags